Panera
A brand refresh and new packaging suite for the popular fast-casual chain.
Design Director
Design Team
Lisa Rogers
Nicholas Claure
Mindy Gellman
Rich Greco
Motion
Kaitlyn Chandler
Typography
Champion Gothic by Hoefler&Co paired with a custom “Starter Sans” created with Occupant Fonts
Jones Knowles Ritchie
Deliverables
Brand Identity
Packaging
Published
2023
Photos courtesy of JKR and Panera